Blue ocean strategy : (Record no. 1358)

MARC details
000 -LEADER
fixed length control field 01327cam a2200349 a 4500
001 - CONTROL NUMBER
control field 17483667
003 - CONTROL NUMBER IDENTIFIER
control field KeNa-CAJ
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201118070516.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 121003s2012 my a f001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 13978625274496
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency KeNa-CAJ
Modifying agency DLC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 330.9
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kim Chan W., Mauborgne R.
9 (RLIN) 7444
245 00 - TITLE STATEMENT
Title Blue ocean strategy :
Remainder of title How to create uncontested market space and make the competition irrelevant
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston Massachusetts
Name of publisher, distributor, etc. Harvard Business Review Press
Date of publication, distribution, etc. c2015.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 287 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Authors, W. Chan Kim and Renee Mauborgne
500 ## - GENERAL NOTE
General note Includes index.
610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Universiti Sains Malaysia.
9 (RLIN) 7445
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Education, Higher
Geographic subdivision Malaysia
General subdivision Marketing.
9 (RLIN) 7446
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element creating blue oceans
9 (RLIN) 7447
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element reconstruct market boundaries
9 (RLIN) 7448
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element focus on the big picture
9 (RLIN) 7449
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element reach beyond existing demand
9 (RLIN) 7450
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element get the strategic sequence right
9 (RLIN) 7451
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element overcome key organizational hurdles
9 (RLIN) 7452
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element build execution into strategy
9 (RLIN) 7453
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element align value profit and people propositions
9 (RLIN) 7454
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element renew blue oceans
9 (RLIN) 7455
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element avoid read ocean traps
9 (RLIN) 7456
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Item part 330.9
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Ombudsman Library Headquarters Ombudsman Library Headquarters Main shelves 18/11/2020 Gifts and Donation   330.9 0000000000463 18/11/2020 0.00 18/11/2020 Books