Internal communications : (Record no. 1565)

MARC details
000 -LEADER
fixed length control field 06536cam a2200385 i 4500
001 - CONTROL NUMBER
control field 18202220
003 - CONTROL NUMBER IDENTIFIER
control field KeNa-CAJ
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221124090050.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140626s2014 enka 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749469320 (paperback)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Description conventions rda
042 ## - AUTHENTICATION CODE
Authentication code pcc
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.2
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name FitzPatrick, Liam.
9 (RLIN) 9120
245 10 - TITLE STATEMENT
Title Internal communications :
Remainder of title a manual for practitioners /
Statement of responsibility, etc. Liam FitzPatrick and Klavs Valskov.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture London ;
-- Philadelphia :
Name of producer, publisher, distributor, manufacturer Kogan Page,
Date of production, publication, distribution, manufacture, or copyright notice 2014.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 255 pages :
Other physical details illustrations ;
Dimensions 24 cm.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
490 0# - SERIES STATEMENT
Series statement PR in practice
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note Machine generated contents note: List of figures -- List of tables -- Foreword by Anne Gregory -- Foreword by James Harkness -- AcknowledgementsBefore we start01 What internal communication is and why it matters -- What you will learn from this chapter -- Internal communication is coming of age -- Definitions -- It's not about telling - it's a two-way thing -- Getting strategic -- Ethics -- The key learning points from this chapter -- Notes and references02 Organizing internal communication -- What you will learn from this chapter -- A little history -- The big answer -- How do you decide what you need? -- Working with suppliers -- The key learning points from this chapter -- Notes and references03 Planning -- What you will learn from this chapter -- The essential steps of planning -- Templates for a communication plan -- The key learning points from this chapter04 Audiences -- What you will learn from this chapter -- Why understanding your audience is important -- The basics - the demographics every internal communicator needs to know -- Segmentation: One size does not fit all! -- The key learning points from this chapter -- Notes and references05 Messaging -- What you will learn from this chapter -- What is a message? -- Making it supportable -- Making the case for a change - dilemmas, proof and emotion -- Keeping it simple -- Planning your message - a standard template -- Channels and messages -- The key learning points from this chapter -- Notes and references06 Channels -- What you will learn from this chapter -- It's all about results -- The medium is the message -- Social media - misunderstandings and opportunities -- Conducting a basic channels audit -- Discovering what good looks like -- A channels matrix -- The key learning points from this chapter -- Notes and references07 Why line managers matter and how to support them -- What you will learn from this chapter -- The line manager as the make-or-break factor -- It's not what you do but the way that you do it: the five key questions -- The key learning points from this chapter -- Notes and references08 Working with senior leaders -- What you will learn from this chapter -- Why should anyone care about making the CEO look good? -- The boss and engagement -- Why should the IC team care? -- What does it mean to be a 'trusted adviser'? -- Getting your plan sorted -- Channels and tools that work -- The key learning points from this chapter -- Notes and references09 Change -- What you will learn from this chapter -- What is change? Getting the terms right -- Some theory -- A planning template -- Preparing leaders -- Keeping communications going through the life of a change -- The key learning points from this chapter -- Notes and references10 Research and evaluation for internal communicators -- What you will learn from this chapter -- Why do internal communicators need data? -- What should you measure? -- Audits - creating the communicators' balance sheet -- Where can you find your data? -- Quantitative measures - surveys and tracking -- Qualitative approaches -- Resources -- The key learning points from this chapter -- Notes and references11 Developing yourself and the team -- What you will learn from this chapter -- What makes a great IC professional? -- It's about the role -- What skills, knowledge or experience do I need to do a good job? -- How do I get better? -- The key learning points from this chapter -- Notes and referencesAppendix 1: The CIPR Code of Conduct -- Appendix 2: Dewhurst and FitzPatrick's core competencies -- Index.
520 ## - SUMMARY, ETC.
Summary, etc. "Bad company communication can result in high staff turnover, poor results and low morale. Internal Communications draws on examples of best practice in the private, public and non-profit sectors, with case studies of high profile international organizations. The book defines and explains internal communications (IC), providing practical, ready to implement guidance on planning and organizing the IC function and IC teams; understanding audiences; deciding and developing messages; channels, outcomes and approaches; line managers and leadership; evaluating and reporting; advising leaders; and change and transitions. The advice in the book is accompanied by downloadable templates for communications in a variety of special situations -- from crises to mergers to business strategies and rebranding. Covering all the core concepts and models, skills and processes, Internal Communications offers a refreshingly practical introduction for students and practitioners alike. "--
Assigning source Provided by publisher.
520 ## - SUMMARY, ETC.
Summary, etc. "Get internal communications right in your organization and the benefits are clear. Motivated staff, better financial performance, a strong external reputation and delighted customers are just a few of the reasons why getting your message over to staff effectively matters. Internal Communications explores what good practice in internal communications looks like, providing a no-nonsense approach to devising an internal communications strategy based on the authors' extensive experiences as consultants and in-house leaders in the private, public and not-for-profit sectors. It provides a step-by-step guide to:
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in management.
9 (RLIN) 7523
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in organizations.
9 (RLIN) 9121
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business communication.
9 (RLIN) 9122
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BUSINESS & ECONOMICS / Business Communication / General.
Source of heading or term bisacsh
9 (RLIN) 9123
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BUSINESS & ECONOMICS / Management.
Source of heading or term bisacsh
9 (RLIN) 7396
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BUSINESS & ECONOMICS / Organizational Development.
Source of heading or term bisacsh
9 (RLIN) 9124
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BUSINESS & ECONOMICS / Public Relations.
Source of heading or term bisacsh
9 (RLIN) 9125
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Valskov, Klavs.
9 (RLIN) 9126
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Item part 302.2
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Ombudsman Library Headquarters Ombudsman Library Headquarters Main shelves 21/07/2021 Purchase   302.2 0000000000055 21/07/2021 0.00 21/07/2021 Books