Normal view MARC view
  • integrated marketing communications

Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

  • control field: 11130

003 - CONTROL NUMBER IDENTIFIER

  • control field: KeNa-CAJ

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20221027130658.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 221027|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: KeNa-CAJ
  • Transcribing agency: KeNa-CAJ

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name entry element: integrated marketing communications

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (KeNa-CAJ)1836: Tench, Ralph, author. 11109, Exploring public relations and management communication /