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Why not? : how to use everyday ingenuity to solve problems big and small / Barry Nalebuff and Ian Ayres.

By: Contributor(s): Material type: TextTextPublisher: Boston : Harvard Business School Press, [2003]Copyright date: ©2003Description: xv, 238 pages : illustrations ; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 1591391539 (alk. paper)
Subject(s): LOC classification:
  • HD30.29 .N35 2003
Contents:
The way things never were -- Good ideas and how to generate them -- Problems in search of solutions -- What would Croesus do? taking the perspective of an unconstrained consumer -- Why dont you feel my pain? internalizing the external effects of decision making -- Solutions in search of problems -- Where else would it work? looking for idea arbitrage -- Would flipping it work? trying things the other way around -- Problem solving with a purpose -- Principled problem solving: a guide to thinking inside the box -- The case for honest tea -- Reinventing regulation -- Implementing why-not.
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Holdings
Item type Current library Home library Call number Status Barcode
Books Books Ombudsman Library Headquarters Main shelves Ombudsman Library Headquarters 153.43 (Browse shelf(Opens below)) Available 0000000000029

Includes bibliographical references (pages [219]-232) and index.

The way things never were -- Good ideas and how to generate them -- Problems in search of solutions -- What would Croesus do? taking the perspective of an unconstrained consumer -- Why dont you feel my pain? internalizing the external effects of decision making -- Solutions in search of problems -- Where else would it work? looking for idea arbitrage -- Would flipping it work? trying things the other way around -- Problem solving with a purpose -- Principled problem solving: a guide to thinking inside the box -- The case for honest tea -- Reinventing regulation -- Implementing why-not.

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